Superbloom
A superbloom is a rare and spectacular natural phenomenon where an unusually high number of wildflowers bloom at once, transforming landscapes into vibrant carpets of colour. This 360 collection channels that same sense of energy — vibrant, expressive, and made to move. Superbloom is everyday performance for racing, training or rolling easy, with comfort, versatility and intention throughout. Each piece captures the spirit of movement through vivid prints that celebrate colour and individuality. A collection made to mix, match and come to life on the road, season after season.
exploding into existence
The process behind Superbloom began with wildflower specimens, studied for their structure, colour, and rhythm. Inspired by the rare beauty of a superbloom, these natural forms were reimagined in layered compositions that capture their gradual build in intensity. What started by hand translated nature’s most vibrant moments into expressive visuals full of movement and energy. From the field to paper, and now to the road, the collection celebrates transformation in full bloom.
Superbloom Team Jersey
A classic and a favourite, the Team Jersey returns in Superbloom. Each design in the collection is unique, blossoming from artwork that began as a hand-painted tapestry, before being digitally reworked and distressed into expressive prints. The result is a jersey bursting with vibrancy and energy that adds a burst of life to any scenery.
The Team Jerseys delivers on performance, whether you're pushing watts or chasing daylight. Aided by sweat-wicking, breathable side panels that circulate airflow and regulate temperature through peak efforts or easy spins.
Made from Feather Soft 160, with UPF 50+ sun protection and a low-profile collar, the Team Jersey offers a firm yet comfortable fit in a fabric so light it feels like wearing nothing at all. All day, everyday apparel. For racing. For training. For all seasons around the globe.
Superbloom Team Bibs
The bib everyone dreams of — The Team Bib is built from premium Italian warp-knit fabric that moves with the repetitive flexion, extension and torsional stresses riders put through the hip. It features an ultra low-profile strapping system and breathable back panel for all-day comfort without restriction. A gender-specific High-Density Chamois uses 120kg foam with FoamCarving technology and 3D Elastic Microfibre Cells, keeping riders supported and comfortable in the saddle, no matter how long or short the ride.
Best Sellers
Superbloom
Drop II – Launching 14 May
Superbloom
Drop II – Launching 14 May
Superbloom
Drop II – Launching 14 May
Superbloom
Drop II – Launching 14 May
Superbloom
Drop II – Launching 14 May
DROP II
If Drop I was the bloom, Drop II is the grounding. A seasonal shift into more refined, tonal palettes and weather-ready silhouettes, Drop II builds on the energy of Superbloom with kit made to transition you through the season of Autumn/Spring.
This release introduces two new block colour Team Jerseys, adding depth and versatility to your kit rotation. Rich, earthy tones like Arctic White and Mauve Shadow offer a quieter confidence, designed to mix seamlessly across the 360 collection.
Alongside the jerseys, all new colours for our best selling Team Bibs join the 360 family — Moon Rock and Peacock Blue.
Autumn
Drop II is perfect for brisk mornings and shoulder-season rides, no matter where you are in the world. The ultra-lightweight ActiveDown Vest in Cinnabar provides warmth without the bulk, while the Light Thermal Jersey—a midweight marvel—can be worn on its own or layered. Either way, it’s ready to roll.
Where Drop I captured the vibrant burst of nature’s rarest event, Drop II reflects what follows: stability, strength, and the quiet power of consistency. A continuation of the Superbloom story — rooted in movement, expressed in every ride.
Photography: Amelia Shaw
Athletes: Hunter Eccleston, Clair Wheatley