Introducing
LIMITED NEVER MIND
A collaboration between Black Sheep and visual artist Jerry-Lee Bosmans dedicated to raising awareness about mental health. LIMITED Never Mind reflects on the complexities of mental health journeys. Encouraging real conversations. And uncovering the hidden struggles many face.
The collection draws inspiration from the phrase "Never Mind", something we often say to dismiss our inner struggles. By flipping its meaning, we aim to inspire openness and truth. Reminding us to pay attention to our mental well-being instead of brushing it aside.
The collection draws inspiration from the phrase "Never Mind", something we often say to dismiss our inner struggles. By flipping its meaning, we aim to inspire openness and truth. Reminding us to pay attention to our mental well-being instead of brushing it aside.
Featuring our Men's and Women's TEAM Jerseys. Made with FeatherSoft 160 Fabric. Feel free to ride, to race, to do everything in this beauty.
DESIGNED IN COLLAB WITH
JERRY LEE-BOSMANS
Known for his bold compositions and vibrant colour palette, Jerry-Lee’s work perfectly aligns with the ethos of this year’s LIMITED Never Mind Collection. His unique style, developed through daily experimentation, lends a dynamic, almost electrifying quality to the designs. Reflecting the raw complexities of mental health journeys. Jerry's other collaborations extend to Amazon, Apple, Microsoft and more.
The Jerseys are made to pair perfectly with our crowd favourite cuff-less TEAM Bibs.
"What if we make 'never mind' a trigger for something more?"
Proudly Supporting
